admin

DUBLIN, March 4, 2024 /PRNewswire/ — The “Global Sports Optics Market: Analysis By Type, By Region Size and Trends with Impact of COVID-19 and Forecast up to 2029” report has been added to ResearchAndMarkets.com’s offering.

The global sports optics market value stood at US$2.17 in 2023, and is expected to reach US$2.73 billion by 2029. The market is expected to grow at a CAGR of 3.94% over the projected period of 2024-2029.

Sports optics refers to the specialized equipment used to magnify distant objects for improved clarity and enhanced visual performance in a variety of athletic and outdoor activities, including telescopes, binoculars, rifle scopes, rangefinders, spotting scopes, red dots, and trail cameras.

Sports optics market refers to the industry engaged in the manufacturing, distribution, and sale of optical equipment specifically designed for sports, outdoor activities, and recreational pursuits such as hunting, target shooting, golf, horse racing, rifle shooting, hiking, astronomy, water and snow sports, archery, etc. 



Global sports optics market demonstrated a consistent growth, primarily driven by growing call for outdoors enjoyment activities, increase in number of young people involved in sports, rising focus of organizers on improved fan engagement in sports events, ongoing advances in astronomical projects, rapidly expanding tourism industry, increased government investments (especially in North America and Europe) in training armatures and professionals for shooting events, growing preference for recreational and sports activities among the masses, etc.

 North America is the largest region of the global sports optics market owing to strong hunting culture, increasing popularity of outdoor recreational activities, high government investment in the military and law enforcement sector, presence of affluent consumer base, growing focus on precision sports, presence of a large concentration of hunting, archery-based hunting, birdwatching, and other sports enthusiasts, and the region’s diverse geography and topography encouraging a wide range of outdoor activities including hiking, camping, hunting and shooting sports.



Asia Pacific is the fastest growing region of global sports optics market as a result of increasing adoption of outdoor sports and recreational activities in countries like India, Japan, and Australia, growing awareness of eye protection, residence of well-known shooting sports fans from nations like China, India, Japan, and South Korea, increase in the number of companies offering hunting-based excursions, growing disposable income of middle class population, and a considerable push by the regional governments to boost their representation in major athletic events like the Olympics, Asia Games, etc.

Furthermore, increasing demand for sports optics such as goggles & sunglasses in the sports industry, widespread utilization of telescopic sports optics for water & snow sports, rapidly expanding e-commerce sector, surge in camping participation rates, rapidly growing military & law enforcement demand, and increasing focus of manufacturers on incorporating advanced features such as high-resolution lenses, advanced coatings, and ergonomic designs to enhance overall user experience, will continue to boost the growth of sports optics market in the upcoming years.

Market Segmentation Analysis:

The report provides the bifurcation of the sports optics market into five segments on the basis of type: binoculars, rifle scopes, rangefinders, telescopes, and others.

Binoculars is the largest segment of global sports optics market owing to its extensive use in sports events, heightened consumer emphasis on eye health, a growing public interest in outdoor activities such as hiking, camping, bird watching, and wildlife observation, rising disposable income, crucial role of binoculars in event security & crowd management, and increasing demand among travelers and tourists seeking to explore scenic landscapes and observe landmarks without disturbing the environment.

Telescopes is the fastest growing segment of global sports optics market owing to increasing interest in astronomy and space exploration, rise in camping participation rates, widespread utilization of telescopic sports optics for water and snow sports, increasing consumer interest in astrophotography, and ongoing advancements in telescope technology with increasing use of improved optics, computerized mounts, and digital imaging capabilities.



Competitive Landscape:



The global sports optics market is relatively fragmented with large number of companies, ranging from established brands to smaller regional players and niche manufacturers catering to the industry demand.

Major companies in the market have been implementing both organic (such as launches, expansion, and product approvals) and inorganic development strategies (such as product launches, partnerships, and collaborations) to expand their product portfolio and gain competitive edge. For instance, on January 17, 2023, ZEISS announced that the company introduced the ZEISS SFL 30, a new ultra-compact binoculars, where the ZEISS SFL (SmartFocus and Lightweight) provides exceptional optical performance combined with an extremely compact design and low weight.

Market Dynamics

Growth Drivers

• Rapidly Growing Sports Equipment Market
• Expanding Sports and Outdoor E-commerce
• Rising Disposable Income
• Increasing Popularity of Outdoor Recreational and Sports Activities
• Rise in Number of Sporting Events
• Growing Demand from Military and Law Enforcement

Challenges

• High Cost of Sports Optic Products
• Presence of Counterfeit Products

Market Trends

• Increasing Integration of AI and IoT Technologies
• Growing Demand For Lightweight And Compact Sports Optic Devices
• Increasing Interest in Wildlife Observation and Camping
• Increasing Innovations and Product Launches In The Market

Company Profiles: Business Overview, Operating Segments, Business Strategy

• Nikon Corporation
• Carlyle Group Inc. (Meopta-optika, s.r.o)
• Leica Camera AG
• Celestron, LLC
• Swarovski International Holding AG (Swarovski Optik)
• Beretta Holding S.p.A. (Burris Company)
• Karl Kaps GmbH & Co. KG
• Vortex Optics
• Leupold & Stevens, Inc.
• ATN
• Trijicon, Inc.

For more information about this report visit https://www.researchandmarkets.com/r/4v305v

About ResearchAndMarkets.com

ResearchAndMarkets.com is the world’s leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

Media Contact:

Research and Markets

Laura Wood, Senior Manager

[email protected] 

For E.S.T Office Hours Call +1-917-300-0470

For U.S./CAN Toll Free Call +1-800-526-8630

For GMT Office Hours Call +353-1-416-8900

U.S. Fax: 646-607-1907

Fax (outside U.S.): +353-1-481-1716

Logo: https://mma.prnewswire.com/media/539438/Research_and_Markets_Logo.jpg

View original content:https://www.prnewswire.com/news-releases/global-sports-optics-market-report-2023-2024-and-2029-growing-demand-for-lightweight-and-compact-devices-expanding-sports-and-outdoor-e-commerce-driving-growth-302078724.html

SOURCE Research and Markets

Source link

Private Internet Access gives you unparalleled access to thousands of next-gen servers in over 83 countries and each US state. Your VPN experience will always be fast, smooth, and reliable.

WINDHAM, N.H. , Feb. 28, 2024 /PRNewswire/ — In an unprecedented move that bridges biomechanic science with sports innovation, SQAIRZ, a leader in performance golf footwear, proudly announces its strategic venture into baseball. The launch comes on the heels of a 10-month clinical study spearheaded by Dr. Paul Klutts, which was presented at the American College of Foot and Ankle Surgeons International Scientific Conference on February 9, 2024.  This clinical study has shed light on the significant impact of SQAIRZ’s patented footwear design on baseball performance.  

Dr. Klutts remarked, “Ten months ago, we began studying the SQAIRZ technology because we know that there are so many variables that impact the players ability to optimize exit velocity.  What we found as physicians is that from clinical and biomechanical standpoints there is a correlation between increased ground reaction forces of the hind foot with batting exit velocity. We are very proud of the fact that these findings are the first clinical baseball performance shoe study that has been published as a poster presentation at the American College of Foot and Ankle Surgeons International Scientific Conference.”

The study meticulously examined the subtalar joint’s role and the effect of performance footwear, specifically designed to promote ground reactive forces, on exit velocity. The research concluded that SQAIRZ baseball shoes, by enhancing ground reaction forces in the hindfoot, measurably improve batting exit velocity. The results of the clinical study findings were groundbreaking: 60.5% of players reported over a 2MPH increase in exit velocity by simply switching their shoes to SQAIRZ. The significance of these results cannot be overstated. With every 1 MPH increase in exit velocity translating to approximately 10 additional feet of ball distance. This marks a significant advancement in sports science, demonstrating the tangible benefits of biomechanically informed footwear.

SQAIRZ is setting new benchmarks for performance gains in baseball as the game requires extremely fast and reactive movements, static and dynamic agility, with an emphasis on precise footwork. Because the only option the baseball player has for leverage, control, and power is the ground, the correct pair of baseball shoes can significantly impact a player’s performance on the field, mound, and especially in the batter’s box. Leveraging the foundational principle that superior balance and stability lead to enhanced performance, SQAIRZ has successfully applied its patented technology to conquer the challenges of baseball with their new GFP baseball shoe.

This unprecedented performance enhancement is attributed to the shoes’ strategic design features, including a patented toe box and wider base, and AI generated traction system which ensure optimal energy transfer and minimize energy leaks during the kinematic sequence. 

“Our journey began with the goal of enhancing performance in golf, leveraging our patented footwear technology to achieve a notable 2.9mph average increase in swing speed,” Bob Winskowicz, Founder & CEO of SQAIRZ states. “This success laid the groundwork for our strategic expansion into baseball, proving our technology’s versatility across land-based sports. After nearly two years of rigorous testing across all skill levels, the benefits have been consistently remarkable. By simply changing a player’s shoes to SQAIRZ, we saw performance improvements in pitching, running, and hitting.  The recent independent clinical study validates our findings, underscoring the efficacy of our approach. Inspired by this success, we’re excited to extend our innovative solutions beyond baseball and golf, exploring new territories including pickleball. This is just the beginning of redefining performance footwear across sports.”

With MLB players already incorporating SQAIRZ shoes into their training regimen, the brand is set to release three versions of their GFP baseball shoe: turf, molded cleat, and metal cleat models. SQAIRZ GFP, standing for Ground Force Production, will be available in May. 

Since 2019, SQAIRZ has been proud to offer game-changing results to golfers around the world, culminating in award-winning models and three wins on the PGA Tour. As SQAIRZ continues to expand its influence beyond golf, this strategic entry into baseball marks a significant milestone, giving baseball players a competitive edge, backed by independent, clinical research. SQAIRZ’s entry into baseball not only sets a new standard for athletic footwear but also paves the way for further footwear advancements across all land-based sports.

About SQAIRZ

SQAIRZ is at the forefront of performance athletic footwear, dedicated to advancing athlete stability, balance, and performance through innovative design. Renowned in the golf industry, SQAIRZ is now extending its impact across sports, proving that foundational advancements can transform the game.

Media Contact: Savannah Smith, [email protected] or 919.624.4370

View original content to download multimedia:https://www.prnewswire.com/news-releases/sqairz-dominates-baseball-performance-with-breakthrough-footwear-clinical-study-302073313.html

SOURCE SQAIRZ

Source link

Private Internet Access gives you unparalleled access to thousands of next-gen servers in over 83 countries and each US state. Your VPN experience will always be fast, smooth, and reliable.

DURHAM, N.C., Feb. 19, 2024 /PRNewswire/ — Spenco, a leader in premium innovative footcare products, recently launched a new product, the Golf Stability™ Insole. Golf Stability™ Insoles are the brand’s first golf-specific insole designed to stabilize feet during the golf swing, creating more consistent and accurate shots.

The Golf Stability™ Insoles feature a Cobra heel that maintains proper weight distribution and positioning for feet during the backswing. They also feature Lateral Friction pads to keep feet stable during the downswing, improving ball striking accuracy. For best-in-class comfort, the Golf Stability Insoles provide heel and forefoot cushioning for walking all day on the golf course. 

“We are excited to introduce Golf Stability™ Insoles to the market,” said Michael Polk, Chief Executive Officer of Implus. “These insoles offer a unique solution for golfers who want to enhance their performance and enjoy their game more.”

Golf Stability™ Insoles are suitable for anyone who enjoys playing golf and wants to improve their game, from beginners to avid golfers. They are trim-to-fit for a custom fit in golf shoes and are available in both Men’s and Women’s sizes.

Golf Stability™ Insoles retail for $39.99 and can be purchased online at www.spenco.com and Amazon.

About Spenco

Founded by Dr. Wayman Spence, a physician obsessed with the relationship between biomechanics and physical health, every Spenco product is the result of a comprehensive research and development process rooted in science and continuously refined by health professionals, athletes, and engineering experts. With Spenco’s current line of premium, clinically tested insoles, we strive to improve your physical activity and enhance everyday comfort, starting from the feet up. Learn more at www.spenco.com

About Implus

Implus is home to 18 brands in the footwear accessories, hosiery, specialty running, outdoor, fitness and movement categories. As an industry leader in active accessories, Implus is committed to enabling people to live active, healthy, and fulfilled lives, providing innovative products to more than 80,000 retail outlets worldwide. Distributing across more than 70 countries, Implus is headquartered in Durham, North Carolina, with five international offices. Key brands within Implus’ portfolio include Balega®, SKLZ®, Yaktrax®, TriggerPoint™, Sof Sole®, RockTape® and Spenco®. To learn more, please visit www.Implus.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/spenco-launches-golf-stability-insoles-302065210.html

SOURCE Implus LLC

Source link

Private Internet Access gives you unparalleled access to thousands of next-gen servers in over 83 countries and each US state. Your VPN experience will always be fast, smooth, and reliable.

PITTSBURGH, Feb. 15, 2024 /PRNewswire/ — DICK’S Sporting Goods, Inc. (NYSE: DKS) will announce results for the fourth quarter and full year 2023 before the market opens on Thursday, March 14^th.

A conference call to discuss the results will be held that day at 8:00 a.m. Eastern Time. The call is being webcast and can be accessed at DICK’S Sporting Goods’ Investor Relations website at investors.dicks.com. To listen to the live call, please go to the website at least fifteen minutes early to register and download and install any necessary audio software. A playback of the call will be archived on the Company’s website for approximately twelve months.

About DICK’S Sporting Goods

DICK’S Sporting Goods (NYSE: DKS) creates confidence and excitement by inspiring, supporting and personally equipping all athletes to achieve their dreams. Founded in 1948 and headquartered in Pittsburgh, the leading omnichannel retailer serves athletes and outdoor enthusiasts in more than 850 DICK’S Sporting Goods, Golf Galaxy, Public Lands, Moosejaw, Going Going Gone! and Warehouse Sale stores, online, and through the DICK’S mobile app. DICK’S also owns and operates DICK’S House of Sport and Golf Galaxy Performance Center, as well as GameChanger, a youth sports mobile app for scheduling, communications, live scorekeeping and video streaming.

Driven by its belief that sports have the power to change lives, DICK’S has been a longtime champion for youth sports and, together with its Foundation, has donated millions of dollars to support under-resourced teams and athletes through the Sports Matter program and other community-based initiatives. Additional information about DICK’S business, corporate giving, sustainability efforts and employment opportunities can be found on dicks.com, investors.dicks.com, sportsmatter.org, and dickssportinggoods.jobs, as well as Facebook, Twitter, Threads, and Instagram.

Contacts:

Investor Relations:

Nate Gilch, Senior Director of Investor Relations

DICK’S Sporting Goods, Inc.

(724) 273-3400 or [email protected]

Media Relations:

(724) 273-5552 or [email protected]

Category: Financial

View original content to download multimedia:https://www.prnewswire.com/news-releases/dicks-sporting-goods-fourth-quarter-results-call-scheduled-for-march-14th-302062225.html

SOURCE DICK’S Sporting Goods, Inc.

Source link

Private Internet Access gives you unparalleled access to thousands of next-gen servers in over 83 countries and each US state. Your VPN experience will always be fast, smooth, and reliable.

CHICAGO, Feb. 7, 2024 /PRNewswire/ — Wilson Sporting Goods Co. today announces the release of the Wilson Airless Gen1™ – the innovative, first-of-its-kind 3D-printed basketball that never needs to be inflated. Building off the success of the Airless Prototype debut last year, the limited-edition Wilson Airless Gen1 basketball will be available for purchase on Feb. 16.

“We were overwhelmed by the excitement from our Airless Prototype, and we knew it was time to bring this rare, first-of-its kind innovation to the world,” said Kevin Murphy, General Manager, Team Sports at Wilson. “Wilson has gone where no brand has gone before with the release of the Airless Gen1 basketball, further inspiring the next generation of sports innovation.”

The Wilson Airless Gen1 has similar functionality to the prototype, however over the last year, the Wilson Labs team has taken the steps to increase performance and streamline the manufacturing process. The basketball nearly fits the performance specifications of a regulation basketball, including its weight, size and rebound (bounce). While the Wilson Airless Gen1 is crafted for play, it is truly a coveted, technology-infused product meant to create and inspire a new community of innovation enthusiasts and basketball hype curators alike.

The main updates to the Wilson Airless Gen1 include:

• Improved functionality: Upgraded lattice design for more consistent performance and bounce. The ball still includes the same see-through lattice with eight panel-like “lobes.”
• Streamlined manufacturing: Holes integrated within the channels to help speed up the manufacturing process, making it faster to create each ball. The basketball remains airless and does not to be inflated.
• Enhanced customization: Each ball will have a built-in label for customization and will feature the exact, limited number in which it was produced.
• Color variety: In addition to the recognizable jet-black colorway of the prototype, the Airless Gen1 will also be available in brown and natural white.

The Wilson Labs team leveraged the same game-changing process to create the Wilson Gen1 Airless basketball with key partners: General Lattice provided computational design services for elevated performance optimization, DyeMansion provided color and finishing solutions, EOS provided technical oversight and a roadmap for mass production, while SNL Creative was the primary manufacturing hub for this first launch.

Limited units of the Wilson Airless Gen1 will be available exclusively on Wilson.com beginning Friday, Feb. 16 for $2,500. Fans can also experience the product at Wilson’s on-site activation at NBA Crossover in Indianapolis from Feb. 16 – 18. To learn more, please visit Wilson.com and follow along @wilson and @wilsonbasketball.

About: Chicago, USA-based Wilson Sporting Goods Co., part of Amer Sports Corporation, is the world’s leading manufacturer of high-performance sports equipment, apparel, footwear and accessories. The Company brings more than a century of innovation, history and heritage across many sports including Racquet Sports, Baseball, Softball, American Football, Basketball, Volleyball, Soccer and Golf. 

In Basketball, Wilson is the supplier of Official Game Basketballs for the National Basketball Association^® (NBA), the Women’s National Basketball Association^® (WNBA), National Collegiate Athletic Association^® (NCAA) for March Madness and the Final Four, Basketball Champions League (BCL), Basketball Africa League (BAL) and FIBA 3×3.

View original content to download multimedia:https://www.prnewswire.com/news-releases/wilson-announces-plan-to-sell-first-ever-3d-printed-basketball-302056342.html

SOURCE Wilson Sporting Goods Co.

Source link

Private Internet Access gives you unparalleled access to thousands of next-gen servers in over 83 countries and each US state. Your VPN experience will always be fast, smooth, and reliable.

CARLSBAD, Calif., Feb. 6, 2024 /PRNewswire/ — Topgolf Callaway Brands Corp. (the “Company” or “Topgolf Callaway Brands”) (NYSE: MODG) announced today that it intends to release its fourth quarter and full-year 2023 financial results on Tuesday, February 13, 2024, after the market closes. Following the release, the Company’s management team will hold a conference call to review the results and discuss the Company’s business and outlook beginning at 2:00 p.m. Pacific Time (5:00 p.m. Eastern Time). A live webcast and presentation may be accessed through the Investor Relations section of the Company’s website at https://www.topgolfcallawaybrands.com. 

A replay will be available online approximately two hours after the conclusion of the event through the Company’s Investor Relations website.

Conference Participation

The Company also announced that members of its management team will participate in the following conferences:

• Raymond James Institutional Investors Conference in Orlando, FL on March 4
• J.P. Morgan Leisure and Gaming Conference in Las Vegas, NV on March 14
• Roth Conference in Dana Point, CA on March 18

About Topgolf Callaway Brands

Topgolf Callaway Brands Corp. (NYSE: MODG) is an unrivaled tech-enabled Modern Golf and active lifestyle company delivering leading golf equipment, apparel, and entertainment, with a portfolio of global brands including Topgolf, Callaway Golf, TravisMathew, Toptracer, Odyssey, OGIO, Jack Wolfskin, and World Golf Tour (“WGT”). “Modern Golf” is the dynamic and inclusive ecosystem that includes both on-course and off-course golf. For more information, please visit https://www.topgolfcallawaybrands.com/.

Investor Contact

Katina Metzidakis

(760) 931-1771

[email protected]

View original content to download multimedia:https://www.prnewswire.com/news-releases/topgolf-callaway-brands-to-release-fourth-quarter-and-full-year-2023-financial-results-302055445.html

SOURCE Topgolf Callaway Brands Corp.

Source link

Private Internet Access gives you unparalleled access to thousands of next-gen servers in over 83 countries and each US state. Your VPN experience will always be fast, smooth, and reliable.

Canadian golfers can get their first look at the partnership at the Toronto Golf Show from February 2-4

VAUGHAN, ON, Feb. 1, 2024 /CNW/ – Golf Town, a banner under the Sporting Life Group and Canada’s largest golf retailer, is proud to announce that it will begin carrying products from the popular Arizona-based golf equipment manufacturer, Parsons Xtreme Golf (PXG®). Through this collaboration, Golf Town is the first major golf retailer in North America to offer a wide range of PXG products, which are known for their superior performance for golfers at all levels of the game.

“We are proud to partner with Golf Town to expand our footprint in Canada,” said PXG Founder and CEO Bob Parsons. “As a top retail destination and fitter, Golf Town is well equipped to represent PXG and the level of service we deliver.”

Starting in April, the partnership will offer customers the opportunity to experience PXG’s game-changing golf club technology. These products, which will be available for preview this week at the Toronto Golf Show, will include:

• PXG Black Ops^TM Drivers, Fairways, & Hybrids
• PXG 0311 GEN6 Drivers, Fairways, Hybrids & Irons
• PXG Battle Ready® Putters
• PXG 3X Forged Wedges

Beyond creating access to the clubs themselves, Canadian golfers will benefit from custom fitting on-location through Golf Town’s Master Club Fitters. The process will help ensure golfers achieve top-performance and ultimately play their best.

Additional details around the Golf Town partnership with PXG:

• All Golf Town locations will offer PXG clubs and products as part of their regular in-store stock with custom fitting at 11 Golf Town locations, including Woodbridge, South Calgary, South Edmonton, Richmond, Langley, St-Hubert, Saskatoon, Etobicoke, Aurora, Laval and Laird. The full suite of PXG’s offering will also be available online at GolfTown.com.
• StudioX, Golf Town’s premier state-of-the-art fitting experience, will offer additional premium fitting components. This experience is available at Etobicoke, Toronto-Laird, and Woodbridge locations.
• Among the products carried will be golf clubs, men’s and women’s apparel, accessories, and PXG Xtreme Golf Balls.
• Golf Town and PXG will be at the Toronto Golf Show from February 2-4 at the International Centre (Hall 5) in Mississauga. Golfers can swing the latest PXG clubs and explore the some of the company’s other offerings that will be available at Golf Town.

“Our partnership with PXG is another step forward in our journey to becoming the Home of Golf in Canada.  We’re confident our 230 certified master club fitters will help our customers in selecting the best PXG gear for their game”, says Barry Williams, Chief Merchandising Officer of Golf Town. 

Golf Town and PXG have both spent years meeting golfers where they are, regardless of location or skill level. Now, both brands are united by partnership, and a shared commitment to premium products, custom fitting, and an understanding of the importance of golf in Canada.

Golf Town is the largest specialty golf retailer in Canada, operating 47 stores while offering the convenience of online shopping at golftown.com. The company features the best product assortment and brands in golf, expert staff who love the game, and premium custom fitting services, including the new StudioX experience. Golf Town also provides expanded experiences like Golf Town Tournaments, powered by TournamentCaddie and delivers top golf content digitally through ScoreGolf, in partnership with TorStar. Golf Town truly is Canada’s Home of Golf. Golf Town is a banner under the Sporting Life Group umbrella, and is owned by Fairfax Financial Holdings Limited.

Founded by entrepreneur and self-proclaimed golf nut Bob Parsons, PXG embodies his belief that every new product–from golf clubs to sport fashion apparel–should be markedly better. Every innovation should noticeably improve your performance. And every moment of impact should elevate your enjoyment. Today, PXG offers a complete lineup of right-and left-handed golf clubs, including drivers, fairway woods, hybrids, irons, wedges, and putters, engineered to be custom fit and built to every golfer’s unique specifications. The company also designs and delivers high-performance golf and lifestyle apparel and accessories.

Related Links: www.golftown.com

SOURCE Golf Town

Source link

Private Internet Access gives you unparalleled access to thousands of next-gen servers in over 83 countries and each US state. Your VPN experience will always be fast, smooth, and reliable.

The partnership will divert nearly one million golf grips from landfills annually, marking a momentous step in Golf Town’s sustainability efforts.

VAUGHAN, ON, Jan. 30, 2024 /CNW/ – Golf Town, a banner under the Sporting Life Group and Canada’s largest golf retailer, is proud to announce the launch of an annual partnership with [Re] Waste, a leader in hard-to-recycle materials. The innovative collaboration will see the introduction of a nationwide golf grip recycle program called [Re] Grip Recycling, aimed at diverting approximately 900,000 golf grips from landfills each year.

The program marks a momentous step in Golf Town’s sustainability practices and aligns with [Re] Waste’s vision of converting waste into valuable resources. The annual initiative mirrors the Sporting Life Group’s existing dedication to their environmental, social, and governance (ESG) goals. Through the collaboration, both Golf Town and [Re] Waste aim to set a new sustainability standard in the sports retail sector.

The [Re] Grip Recycling initiative will see customers old golf grips re-used and converted into products that can be implemented in-store at Golf Town locations, fulfilling a circular economy model and giving these grips a second life, preventing them from becoming eco-waste. Through the program, recycled golf grips will be converted into rubber flooring for store pro shops, hitting mat holders for in-store golf simulators, and cash / counter mats for point-of-purchase interactions.

“Our partnership with Golf Town is really exciting, and we’re thrilled to be able to pioneer the [Re] Grip Recycling program,” said Corey Saban, Founder and CEO, [Re] Waste. “Through their forward thinking approach to greener retail, Golf Town is showcasing their industry leadership in contributing to a more sustainable future, and we’re overjoyed to be a part of that journey with them.”

The partnership and the [Re] Grip Recycling program are made possible by the participation of Golf Town’s suppliers and vendors, who have embraced an extended producer responsibility model. These partners and vendors share the financial responsibility of the recycling process, and through their involvement, support in the recycling of nearly one million golf grips each year, contributing to a more sustainable business ecosystem that extends from the supply chain to the final customer.

“We’re incredibly proud to embark on this journey with [Re] Waste and build a more sustainable golf experience for Canadians,” said Cam Munro, Vice President, Business Development and ESG at Golf Town / Sporting Life Group. “The [Re] Grip Recycling program represents Golf Town’s dedication to environmentally conscious and forward-looking practices, a position that is consistent with our commitment to becoming a leader in recycling within the golf industry.”

The partnership with [Re] Waste comes on the precipice of Golf Town’s annual Regrip event, where deals that include 40% off grips and 20% off shafts will be available to customers. The event, which runs for six weeks from January 31-March 10, will regrip their clubs with new grips, all while promoting an eco-friendlier disposal and reuse process.

In addition to the [Re] Grip Recycling program, Sporting Life Group and Golf Town will continue to pursue new and innovative ways to instill greener practices, supporting the environment and offering customers more sustainable golf solutions.

Golf Town is the largest specialty golf retailer in Canada, operating 47 stores while offering the convenience of online shopping at golftown.com. The company features the best product assortment and brands in golf, expert staff who love the game, and premium custom fitting services, including the new StudioX experience. Golf Town also provides expanded experiences like Golf Town Tournaments, powered by TournamentCaddie and delivers top golf content digitally through ScoreGolf, in partnership with TorStar. Golf Town truly is Canada’s Home of Golf. Golf Town is a banner under the Sporting Life Group umbrella, and is owned by Fairfax Financial Holdings Limited.

[Re] Waste is a leading sustainable company that provides collection, processing and manufacturing solutions to industries across North America. With a focus on innovation and sustainability, [Re] Waste is committed to reducing the environmental impact of waste and helping businesses achieve their ESG goals.

Related Links: www.golftown.com, www.rewaste.ca

SOURCE Golf Town

Source link

Private Internet Access gives you unparalleled access to thousands of next-gen servers in over 83 countries and each US state. Your VPN experience will always be fast, smooth, and reliable.

The acclaimed travel company launches a new website and welcomes a new executive to expand customer base

BOSTON, Jan. 30, 2024 /PRNewswire/ — Luggage Forward, the world’s leading provider of global door-to-door luggage and sports equipment delivery, is proud to announce a comprehensive brand revamp which includes a new company logo, more user-friendly website, and a new Vice President of Marketing joining the team. The legacy brand will commemorate 20 years of business in 2024, evidence of the company’s ability to constantly adapt to keep up with trends, consumer needs, and the ever-evolving travel industry. As the company enters a new decade of unrivaled luggage shipping, the refresh will be a recommitment to simplify and re-imagine travel.

“A lot has changed over the past two decades in how people choose to travel.  We make a habit of listening to our clients and keeping up with their travel needs,” said Luggage Forward co-CEO Audrey Kohout. “To celebrate 20 years in business, we have refreshed our brand identity to better reflect the premium service and high-quality care our clients have come to expect from us and our team delivers on everyday.”

New Logo For a New Era

Since launching in 2004, Luggage Forward has expanded its business to include much more than just luggage as its name suggests. Today, Luggage Forward is trusted with shipping skis and snowboards, golf clubs, bikes, and much more. The previous logo featured a suitcase as the focal point and the business is now embracing a look that allows for more flexibility across the different shipment types.

Sleek and Simple Web Experience

Just as clients should count on Luggage Forward for an easy and convenient travel experience, they should also anticipate the same streamlined, stress-free process online. On the homepage, visitors are welcomed with friendly images that aim to inspire a luxurious and calming travel experience.

The website is now updated with an efficient search function to help estimate a quote for your next trip quickly and efficiently. There are also options for the user to create an account, track upcoming trips and shipments, and have direct access to a customer service team member for any additional assistance needed.

Experienced and Inspired New Hire

In addition to getting a new look, Luggage Forward is celebrating an exciting executive hire as Mitchell Walz joins the team as Vice President of Marketing. Walz is an accomplished marketing leader with an excellent record of scaling small businesses, start-ups, and high-performance teams and implementing innovative strategies. He comes to the team from key.co, where he helped establish the company as a leading luxury vacation rental platform.

As VP of Marketing, Walz will oversee Luggage Forward’s brand, marketing, and creative functions. The team will look to Walz for brand development and growth marketing strategy across the company as the company continues to expand partnerships with some of the world’s most respected ski, cruise, luxury, golf, and tour operators, as well as grow into new industries.

“I am so excited to be part of the dynamic team at Luggage Forward, a prominent name in the travel industry for its exceptional service,” said Mitchell Walz. “The company has always been fueled by a collective passion of putting the client first and I am thrilled to be part of a forward-thinking organization that encompasses all the key elements of seamless, elevated travel. Whether for leisure, celebration, adventure, or business, all travelers deserve to feel confident their belongings will arrive at their destination safely and on time.”

To learn more about Luggage Forward and see the exciting new look, please visit https://www.luggageforward.com/ 

About Luggage Forward

Since 2004, Luggage Forward has set the standard for easy, reliable delivery of luggage and sports equipment to travelers worldwide. By leveraging a global network of logistics partners, innovative technology and unparalleled customer care, Luggage Forward has become the smart, convenient alternative to carrying and checking bags. Luggage Forward is the luggage delivery partner of many of the world’s leading travel brands including Air Canada, Cunard Line, Exclusive Resorts, PerryGolf, Seabourn Cruise Line,and Viking Cruises. More at: www.luggageforward.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/luggage-forward-unveils-company-refresh-and-new-brand-identity-in-celebration-of-20th-anniversary-302047683.html

SOURCE Luggage Forward

Source link

Private Internet Access gives you unparalleled access to thousands of next-gen servers in over 83 countries and each US state. Your VPN experience will always be fast, smooth, and reliable.