, 2023-02-20 02:00:00,
Dynamic Discs Iron City now open in Downtown Calera
Published 2:39 pm Monday, February 20, 2023
By LIZZIE BOWEN | Staff Writer
CALERA – Those interested in disc golf can now explore a new place to shop at Dynamic Discs Iron City as it made its recent debut in Calera Main Street.
Chris Pierce and Ben Swam are owners of Dynamic Discs Iron City, and Swam said that the first store was opened in January of 2021 in Homewood.
“About a year later, we started looking for some different areas in Alabama that had a good population of disc golfers and courses to go with that,” Swam said. “One of the things we try to do, is situate stores near disc golf courses.”
Swam said in April of 2022 the two began looking for different areas Dynamic Discs Iron City could expand in.
“Calera came up because of that fact it was just far away from Birmingham,” Swam said. “It wasn’t going to be getting the same customer base, and we knew how big the disc golf scene was growing in Shelby County. We just thought it was a good fit.”
Swam said he began talking with a friend of his in Calera who suggested meeting with Calera Mainstreet in order to talk about what options there were for Dynamic Discs Iron City to make its way to downtown Calera.
“It just kind of grew from there,” Swam said. “We are super excited with how it turned out.”
Swam and Pierce participated in Calera Main Street’s First Friday events last year and spoke with people in attendance about Dynamic Discs Iron City’s opening, further spreading the word.
“Pretty much from the moment we started letting people know we were coming to Calera it was a steady influx of, ‘Hey, when’s the new store opening? When’s the date?’ All that time there were people reaching out on Instagram,” Swam said. “So, people have been anxious about us getting there for quite a while.”
Swam said that for a time, him and Pierce were running stores out of their houses and that most disc golfers buy their products online. Swam said it is important to have a physical…
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